Viewing posts by David Oates

Proactive Vs. Reactive Crisis PR Posture: The Right Option

January 9, 2018

Not all Crisis PR situations mean TV cameras in a company’s front lobby and the torrid details are strewn all over Twitter. In fact ...

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Three PR Issues Companies Will Face In 2018

December 20, 2017

This year certainly possessed its share of PR events, and 2018 will not disappoint either. While I can’t pass myself off as a betting ...

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Don’t fear a competitive market

December 10, 2017

I mean this strongly. Well, sort of. Let me explain. 

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Your Email Campaigns Are Generating More Leads Than You Think

November 16, 2017

I guarantee you that your email marketing initiatives generate more prospects than you think. What’s more, they’re not difficult to spot.

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Defining Your Brand In Five Minutes

November 7, 2017

It’s not only possible, but it's also essential.

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Warning - A Looming Crisis Will Cost You More If You Wait

October 31, 2017

I took a call yesterday from a company referred to me on a sensitive matter. For the past three weeks, the business found itself under ...

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